General/Platform

Watch: B2B Visionaries: The Future of Work - How Content AI, Automation, and Analytics Are Changing B2B Marketing Read: The PathFactory Content Intelligence Report 2023 Learn: B2B Disruption Ahead: The Rise of the Anonymous B2B Buyer Follow Aprimo: On Twitter and LinkedIn Subscribe: www.aprimo.com/studios/cheat-codes/ Leave us a review! Want to be a guest or have feedback for our team? Let us know! Learn more about Aprimo

Learn: About Randy and his work by visiting his website Read: All the latest on Uberflip's blog Follow Randy: On Twitter and LinkedIn Follow Aprimo: On Twitter and LinkedIn Subscribe: www.aprimo.com/studios/cheat-codes/ Leave us a review! Want to be a guest or have feedback for our team? Let us know! Learn more about Aprimo

Learn: with Carrie's Structured Content 101 Implement: with the Sanity.io guide to Content Modeling Read: Carrie's book Designing Connected Content Follow Carrie: On LinkedIn Follow Aprimo: On Twitter and LinkedIn Subscribe: www.aprimo.com/studios/cheat-codes/ Leave us a review! Want to be a guest or have feedback for our team? Let us know! Learn more about Aprimo

Explore: See how Templafy activates brands, drives governance, and enables employees to create high-performing business documents faster. Follow Peter: On LinkedIn Follow Aprimo: On Twitter and LinkedIn Subscribe: www.aprimo.com/studios/cheat-codes/ Leave us a review! Want to be a guest or have feedback for our team? Let us know! Learn more about Aprimo

Learn: Take an online Agile course with AgileSherpas Get the guide: Download the Agile Marketing Quick Start Guide Read: The current State of Agile Marketing report Follow Aprimo: On Twitter and LinkedIn Subscribe: www.aprimo.com/studios/cheat-codes/ Leave us a review! Want to be a guest or have feedback for our team? Let us know! Learn more about Aprimo

Welcome to part five of the Aprimo Generative AI Guidebook! If you missed parts one through four, you can find them here: Tracking Your Generative AI Spend Now that you’re well-versed in what Generative AI can do for you and how to manage the risks associated with using AI for marketing, let’s (literally) dive into Continue reading The Aprimo Generative AI Guidebook: Part Five

Welcome to part four of the Aprimo Generative AI Guidebook! If you missed parts one, two, or three, you can find them here: In our earlier articles, we talked a lot about AI concepts and how you could manage, leverage, and optimize them within your business. With this article, we will talk a bit more Continue reading The Aprimo Generative AI Guidebook: Part Four

In todays fast-paced business landscape, staying ahead requires not just innovation, but also seamless management of data and assets. This is where the dynamic duo of PIM and DAM come into play, transforming the way organizations handle product information and digital assets. From orchestrating smooth workflows to delivering consistent customer experiences, the integration of PIM Continue reading Unleashing the Power of PIM and DAM Integration

In an era where businesses heavily rely on multi-channel marketing, having a streamlined and organized approach to managing resources is paramount. Marketing resource management plays a pivotal role in ensuring that every marketing effort is well-coordinated, aligned with business objectives, and executed seamlessly. From budget allocation to asset management, MRM empowers marketing teams to optimize Continue reading The Complete Guide to Marketing Resource Management

Aprimo HELPS is an employee resource group (ERG) that is a collection of likeminded individuals dedicated to giving back to our local communities. Though our initiatives and employees are spread globally across 3 continents, our volunteer opportunities bring us together to drive great change. This is just the beginning; in just 6 short months, we Continue reading Aprimo HELPS: Helping Better Communities all over the World